Why does everyone wear jeans

Americans alone purchase million pairs of jeans every year. Whether one is wealthy or poor, jeans is everyone's favorite attire. It earned its place in the Guinness World Records as the world's most expensive jeans at that time. Escada's couture line has achieved a top position in the list till now. Its distinguishing feature was that it was coated with Swarovski crystal from top to the bottom.

Looking at the facts and figures of the global denim market, jeans are in huge demand worldwide. Its gaining popularity reveals the important position it has taken in our lives.

Today, various companies are coming out with new styles, cuts, designs and fittings to suit individual choices. Jeans have crossed all borders, social cultures, classes and it is one of the most wanted outfits in the world. The significant transition in the choice of people from traditional wear to jeans worldwide, have practical reasons as well. They are no maintenance wear and anybody will swear for its durability.

Women are benefitted the most. Today as more and more women are working and they find less time for household work, jeans come to their rescue. Unlike other bottoms it doesnt need to be washed often, doesnt get torn easily and need not be ironed. This gives it an upper hand over other types of apparels. This wardrobe staple can be mixed and matched with many clothing. Also, it is affordable hence economical. It is designed for men and women of all shapes and sizes.

End of discussion. Think about all the pants you own besides your jeans, can you style them in less than five minutes? The answer is likely no as so many bottoms need specific pieces to match them in order to look normal. Jeans, not the case.

Slap together whatever the heck you want because jeans have no rules! Denim prices range all over the place, but regardless of what you paid for your favorite pair of jeans they are worth the investment. The weight alone of a pair of jeans is enough to convince me that I am making the right choice at the register. It's a bigger bang for your buck. Jeans are made of a sturdy cotton twill textile that just sounds impressive when you say it out loud.

You can put these suckers through anything before they will tear or fall apart. Not only were they more durable but each pair of jeans began to tell the story of the worker and his work. But the initial explosion of denim into the world of casualwear had more to do with what jeans had come to symbolise. In the east they were synonymous with romantic notions of the cowboy - rugged, independent and American, but at the same time rural and working class.

Affluent easterners would escape humdrum suburban life to holiday on "dude ranches" - working farms where they could play at being cowboys - and wearing jeans was part of the experience.

But back in Connecticut or New York, the jeans stayed in the closet. When they did start to be worn as casual wear, it was a startling symbol of rebellion - the spirit captured by Marlon Brando in his film The Wild One and by James Dean two years later in Rebel Without a Cause.

Dean and Brando wore denim off-screen too. Both represented a subversive counter-culture - a group of young GIs just returned from war, who rode around the US on motorcycles instead of moving to the suburbs and having children.

They were soon banned in schools from coast to coast which only added to the fervour with which teenagers embraced them. Outside America the trend was beginning to catch on too. Many of the GIs stationed in Europe and Japan during the war were working-class boys from the Western states.

While off duty they wore their jeans proudly as a symbol of home. The trousers represented an easier, happier American way of life, which Europeans wanted to buy into. During the s jeans had also spread to the American middle class.

Protesting college students began wearing them as a token of solidarity with the working class - those most affected by racial discrimination and the war draft. A Nevada tailor , Jacob Davis, had the idea of using copper bolts at the corner of the pockets to make them stronger. They became popular instantly and soon many people bought them.

He asked Levi Strauss, who supplied him with cloth , to help him out. The two worked together and started making jeans out of denim , which was more comfortable and could be easily stretched.

It also became softer as it got older. They were dyed with indigo because it did not go through the cloth like other dyes do.

At first jeans were worn only by workers, especially in factories.